Editor’s Note — The easiest way to think of a business website is to think of it as a virtual salesperson. And to be considered successful, it has to convert traffic into paying customers. This article will tell you how to increase your conversion rates. One of the biggest myths online is that it’s acceptable [...]
Read More...There are times when the word “freelancer” can kill your sales pitch. Just like location, location, location in real estate is everything — in the uncertain world of freelancing, perception, perception, perception is the golden rule. So, following are three instances when you should refer to yourself as something other than a freelancer. 1. Networking [...]
Read More...Getting from one level to the next in your career can be a tough climb. In all my years as a recruiter, I found that the number one reason professionals fail to advance is that they don’t realize their worth — or how to capitalize on it. Most professionals undersell, understate and/or outright don’t take [...]
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